Although there are certainly many contenders for the defining scent of summer — freshly cut grass, coconut-y sunscreen, salty ocean breezes — our vote would go to the deliciously smoky aroma of sizzling barbecue. As soon as the weather warms up each year, families rush outside to cook and dine al fresco. This is especially true now, as the inflationary squeeze compels many adults to continue to nest at home. Elevate your at-home summer barbecue this year by offering custom BBQ sauces with smoky, sweet, and spicy flavor notes to boost your food credentials. Look for inspiration in Asian cuisines with a long-standing expertise in barbecue. With the help of the experienced culinologists at Giraffe Foods and our innovative value-add solutions, you can offer consumers the taste of summer through custom BBQ sauces.
Great Things Come in Small Packages
Barbecue is a classic – in fact, it’s the most popular flavor for pairing with meats in the United States, and it’s on the rise in Europe. Whether you offer a pre-grilling marinade or a side-of-plate condiment, barbecue sauces play a critical role in enhancing barbecued meats, adding big flavors at minimal cost. Consider using small-format packaging solutions to pair custom BBQ sauces with your protein of choice, whether that’s beef, chicken, pork, shrimp, fish, or even increasingly popular plant-based proteins.
The small-format packaging will add value to consumers’ lives by eliminating the need to buy a big bottle of sauce, which makes the shopping experience more convenient and affordable. It also reduces food waste by providing a perfectly sized portion. Most importantly, it gives familiar favorites a boost by adding daring and delectable new flavors. When you want to add value to your food, just add flavor!
Look to Global BBQ Masters
If you want to add extra dimension to your custom BBQ sauces, consider turning to world cuisines known for their barbecue expertise. Japan and Korea have an enduring tradition of barbecuing and using sauces to enhance meat flavors. This heritage can add winning flavors and an aura of prestige to a meal. Plus, Asian cuisines like Japanese and Korean are trending who are the most likely demographic to explore daring new flavors and who list Asian cuisines at the top of their sauce flavors they’re interested in trying. Whether you use umami packed teriyaki sauce or rich, pear-sweetened bulgogi, you can’t go wrong.
We’re barbecue experts with a vast array of knowledge when it comes to unique, tasty, and trending BBQ sauces and mouth-watering summer marinades. Whether you want to add a dash of smokiness, a dollop of global flavor, or a hefty helping of something entirely new, our food explorers are ready to help you push the limits of the classic summer barbecue. Ready to fire up the grill?